The Experience Commerce Finland program enhances the international growth of companies selling their products and services direct to consumers (D2C). The goal is to increase the ability of companies to meet the expectations of digital age customers for individual and seamless customer experience.
Consumer business is disrupted. Customers make choices globally and the growing majority of them expect personalized, comprehensive experience from companies and brands. Channels blend. Intelligent technologies enable reaching customers real-time, gather data that is more accurate and build a personalized, inspirational customer experience.
In the event we will have interesting speakers on the topic: Gartner's analyst Hanna Kärki, who specializes in digitalization of stores creating a multichannel experience, Elina Björklund from Reima Oy, which is on the way to become the world's leading children's outdoor brand. Reko Ukko from gaming company Seriously tells about his experiences in building an inspirational customer experience. We also report on program goals and plans, and reserve time for one-to-one discussions with Business Finland advisors.
8:30 Registration & coffee
9:15 Elina Björklund, Managing Director Reima Oy
9:45 Reko Ukko, Co-founder Seriosly Oy
10:30 Hanna Kärki, Principal Analyst, Gartner
11:00 Presenting the new Experience Commerce Finland program, Aija Kalander & Leevi Parsama
11:45 Program ends. Possibility to talk with the Experience Commerce team and Business Finland experts.
Link to live stream here