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Online 23.11.2021

Future Watch: Market Opportunities in Cybersecurity

Digital Trust Finland and Future Watch are organizing a webinar where we present the results of an insight study on emerging cybersecurity market opportunities. Join us on Tuesday November 23rd, 11–12 Finnish time.

Register here

Further information

Insight Study
Kirsi Kokko
Head of Digital Trust Finland
kirsi.kokko (at)


Webinar practicalities
Julia Reponen
Program Coordinator
julia.reponen (at)

Business Finland aims to strengthen Finland’s cybersecurity ecosystem by boosting and enabling Finnish companies with the most lucrative opportunities in cybersecurity. Together with Future Watch we have commissioned an insights study on emerging Cybersecurity Market Opportunities.

In the world of AI and robotics, connected devices, cloud computing and Internet of Things (IoT); cybersecurity is the most important aspect of digital transformation. While enterprises and consumers remain highly dependent on advanced technologies and emerging concepts, users are aware of cyber-breaches and threats that come along with these technology adoptions.

With an aim to help users secure their digital footprint, cybersecurity vendors come up with next generation products, solutions and services that are critical for today’s need. Cybersecurity is a highly fragmented play, with several segmental product lines, vendors, and unique business needs. The market for cybersecurity is huge, thereby putting forward window of opportunity to explore.

The insight study identifies the biggest opportunities in cybersecurity that are likely to remain strong in the mid to long term and could be a potential revenue pocket for the cybersecurity companies. The webinar will be recorded and the recording and the materials are shared on Digital Trust Finland’s website after the webinar.


11:00 Welcoming words & introductions, Digital Trust Finland -program
11:10 Presenting the insight study, Frost & Sullivan
11:40 Q&A
12:00 Webinar ends (flexibility to continue discussion when needed)


Parminder Kaur, co-author of this report, is an Associate Director of the Cybersecurity Practice at Frost & Sullivan. She has over eighteen years of strategic consulting, research and project management experience with particular expertise in Go to Market Strategy, Business Strategy & Planning, Competitive Intelligence and benchmarking, as well as Technology and Market Analysis. Her industry experience spans a broad range of sectors including Cyber Security, Unified Communications & Collaboration, Contact Centres, Telecom Services, Data Centres and Cloud IT Services. This has positioned her to understand, analyse and interpret the trend impacts of cybersecurity in all its capability and product areas across multiple industry applications.

Rajarshi Dhar, co-author of the report, is a Senior Consultant with the Cybersecurity Practice at Frost & Sullivan. He has over nine years of professional experience in research and consulting on cybersecurity. He has been involved in engagements on technology consulting, business advisory and research looking at Market expansion, trend analysis, business process re-engineering and change management engagements. He closely tracks the cyber security space with regular interaction with most security vendors and service providers and has a detailed understanding of the cyber security market (network, data, endpoint, and managed security services), with opportunity assessment and evaluation of various cybersecurity technologies, processes and techniques.

About Future Watch

At Business Finland, we create new growth by supporting companies to go global, as well as funding innovations and building business ecosystems. Our top experts speed up the identification of business opportunities around the world and help transform them into global success stories.

Future Watch supports in formulating emerging disruptions to concrete opportunities. With the help of global expertise Future Watch provides actionable insights for Finnish businesses and stakeholders.

Insights for Finnish companies at -> Future Watch