As a part of the targeted activities for manufacturing industry, Business Finland's Smart Life Finland program and EurAsiaGrowth are organizing a kick-off webinar on the structure of the diagnostics market in the DACH region (Germany, Austria, Switzerland) on Wednesday, October 6, 2021 at 10:00-13:45 EEST. This webinar is a continuation of the Understanding the UK diagnostics market webinar and it is intended for Finnish diagnostics companies.
Medical diagnostics is an essential part of whole treatment process and provide information for risk assessment, diagnosis of conditions, follow-up and monitoring of the treatment. The diagnostic sector can be divided in respect of the applied technologies or the functionality within the treatment chain:
- In vitro diagnostics
- Medical Imaging
- Patient and home monitoring
Webinar programme
10.00–10.10 Welcome and introduction
Kari Klossner, Head of Smart Life Finland Program
10.10–11.30 Structure of the diagnostics market in the DACH region post-covid
Christine Grumbach, Senior Business Developer, EurAsiaGrowth
- Similarities and differences in Germany, Austria and Switzerland
- Channel management intro
- Presentation of couple of distributor models and potential partners (business logic, distribution chain, etc.)
11.30-11.45 Q&A
11.45–12.15 Lunch break
12.15–13.15 New players in the diagnostics market
Christine Grumbach, Senior Business Developer, EurAsiaGrowth
- Relevant issues for market entry
- POC, other new customer segments: such as tourism, private large corporations
- How to manage DACH region distributors with success? Do's and don't's
13.15-13.30 Q&A
13.30-13.45 Closing words & Call to Action
Kari Klossner, Head of Smart Life Finland Program
