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Webinar 17:00 – 18:00 pm EEST

Building your U.S. go-to-market strategy 101

.October 20, 17:00 - 18:00 EEST

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Katja Kotala
Consumer Business Business Finland Silicon Valley
katja.kotala (at)

17:00  – 18:00  EEST

Food from Finland (Business Finland) and Try Swedish (Business Sweden) joint webinars for Nordic food and beverage companies interested in the U.S. market.

In this webinar, Bob Burge will walk you through various considerations for building your U.S. go-to-market strategy, including:

  • Grocery retail landscape: types of retailers
  • Distribution in the EU vs the U.S.
  • Necessary U.S. sales and distribution partners
  • Role of food brokers
  • Pricing and margins
  • Chargebacks and other fees

Read more and register here