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Webinar 21.10.2021

Insight China – Policy and Market changes

Time: 21.10.2021 9:00-12:15 EEST


More Information

Erika Wang, Business Finland Helsinki (at)


Jianing Lu, Business Finland, China (at)

Business Finland/Food from Finland program in cooperation with Finnish Food Safety Authority (Ruokavirasto) and Embassy of Finland in Beijing will be organizing a training session, which will include GACC updates as well as import food market updates. The content offers insightful views to the new regulation and impacts to Finnish food companies, which have exported or will start exporting to China.

About China Imported Food market

The total imported food market in China exceeds 90 Billion USD by 2019, YoY growth is at 5%. Over 55% of consumers in China purchase imported food as an important part of food source.
Finnish food has created premium image in Chinese market through continuous effort, natural and delicious food is highly welcome by a large group of consumers. The great potential for more Finnish food products is evident and Food from Finland program dedicates to assist companies development in Chinese market. We warmly welcome you to join us in this training session, understanding latest policy and market trend is valuable for 2022.

Event Introduction

The General Administration of Customs of China (GACC) will carry out registration of the manufacturing plants based on a prelisting. The new regulation will start to be effective on 1st January 2022.

14 categories that are going to be added in the prelisting are as followed:

  1. Casings and stomachs
  2. bee products
  3. eggs and egg products
  4. fats and oils intended for human consumption
  5. stuffed products with wheat shells such as dumplings and pies
  6. cereals (and potatoes)
  7. mill products and malt
  8. fresh and dried vegetables and dried beans
  9. raw coffee and cocoa beans
  10. spices
  11. nuts and seeds
  12. dried fruit and berries
  13. special dietary products, such as baby food
  14. food supplements and functional foods


Opening Remarks by
Food from Finland/Business Finland

09:05- 09:35
Introduction of Decree 248
Anna-Stiina Antola, Embassy of Finland in Beijing

09:35- 09:50
Q&A with Finnish Food Authority (Ruokavirasto)


Insight – China’s Food Import & Registration Regulations
Yu Lu, China Chamber of Commerce of Import and Export of Foodstuffs, Native Produce and Animal By-Products

10:50- 11:30
Opportunities for Finnish Food and Beverage exporters in China
Pablo Recio Gracias, MD/Eibens Consulting

Team Finland support to Finnish food company – Representative, Business Finland


End of event


Speaker Introduction

Anna-Stiina Antola
Senior Specialist, Embassy of Finland in Beijing

Ms.Yu Lu,
Vice President, China Chamber of Commerce of Import and Export of Foodstuffs, Native Produce and Animal By-Products (CFNA)Ms. Yu Lu has more than 30 years of working experience in the field of import and export. During 1988 to 2010, she worked in Ministry of Foreign Trade and Economic Cooperation (MOFTEC) and Foreign Trade of Ministry of Commerce (MOFCOM) of PRC.
Currently, Ms.Yu Lu is vice chairman of the International Tea Committee, the executive member of the International Poultry Council and member of APEC China Business Council.

Pablo Recio Gracias, Managing Director/Eibens Consulting
Mr. Pablo Recio has lived and worked in China since 2005. During this time he has developed a strong knowledge of the Chinese market, in particular relating to food and beverage import and distribution processes and trade barriers, from both a legal and commercial standpoint; and attracting Chinese investment into specific projects or regions.
Currently, Mr. Recio is Managing Director of Eibens Consulting which established in Beijing and Madrid since 2005.