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20/5

Hybrid 20.-21.5.2021

Virtual Finland Food Week 2021 Seoul

Hybrid

More information


Jani Toivanen, Business Finland, Seoul South Korea
jani.toivanen (at) businessfinland.fi

Are you interested in gaining valuable market feedback for your product from Korean buyers? Food from Finland is organizing a virtual meet-the-buyer event in South Korea focusing on healthy snacks & beverages.

Companies joining the event will have the chance to meet and discuss with Korean importers and distributors to gain feedback on your products potential in the South Korean market. Added bonus is possibility to quickstart selling your products through a Nordic ecommerce sales campaign to be held in within 2021 after finding an importer. Join now as participant slots are limited!


Why Korea?

  • Being a home to 51 million people on a small area, South Korea offers a dynamic consumer market as well as advanced domestic industries with a global reach
  • Korean consumers have high purchasing power with 22,000 USD of average household net adjusted disposable income per capita
  • EU-Korea FTA entered into force in 2011 providing the biggest market liberalization in years by eliminating duties for nearly all EU’s agricultural exports
  • Korea is 12th largest F&B market in the world influencing all of Asia and relies quite heavily on food imports
  • Korean consumers buy the most groceries online accounting for 19.7% of global e-commerce grocery market share (3rd largest online shopping market in the world)
  • Well-being trend boosts sales of premium, safe, healthy and organic products
  • Finnish F&B products have a favorable image as premium, safe and high-quality


By participating you will get…

  • Introduction to Korean F&B market trends and achieve deeper insight into the market
  • Online B2B meetings with key players in the market, tailored to your current needs
  • Quickstart your sales through Nordic ecommerce campaign after finding an importer

 

Process and timeline

  1. Register your participation early as participants are limited, first come basis (deadline for registrations is April 5, or when all slots are filled)
  2. Send your selected product samples to Business Finland office in Korea (samples must arrive latest by first week of May)
  3. Introduction session and orientation to the virtual B2B meetings (May 14)
  4. Online B2B meetings will be held during May 20-21 (exact time and day may vary by company)

 

 

Note on data privacy
Business Finland values and respects your privacy and personal information. We process your personal information in accordance with applicable laws and regulations. You will find a more detailed description of the processing of personal data in the privacy statement.
Note that the events will be arranged as Teams meetings, and the other participants may see your contact details.

Note on data privacy

Business Finland values and respects your privacy and personal information. We process your personal information in accordance with applicable laws and regulations. You will find a more detailed description of the processing of personal data in the privacy statement.

Note that the events will be arranged as Teams meetings, and the other participants may see your contact details.