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Helsinki, Finland 22.11.2023

UK Digital Health and Care: Market Entry and Key Ecosystems

Time: Wednesday 22.11.2023 at 10:00–16:00 (Finnish time)
Place: TF House, Porkkalankatu 1, Helsinki
For: Finnish health technology companies

Registration has ended.

Further Information

Janna Mure
Senior Advisor, Business Finland
janna.mure (at)
Tel. +44 78 4123 3734

Meria Heikelä
Director, Business Finland
meria.heikela (at)


Anniina Wäyrynen
Program Coordinator, RRF Health & Wellbeing
anniina.wayrynen (at)

Business Finland welcomes you to a workshop addressing and discussing the practical issues that you as a Finnish SME may face when consider entering UK digital health and care markets. The workshop will highlight all countries of the United Kingdom – England, Wales, Scotland and Northern Ireland – and the key ecosystems for SMEs, with focus a on digital health and care.

The workshop is organized with interactivity as an objective. You will be asked to send questions you want discussed at the workshop in advance, to make most of the time with our experts. At the start of the workshop, the key messages from the study that has been prepared will be presented. The study and speaker introductions will be sent to you latest a day before the event.

This event is reserved for Finnish health technology companies.

Registration for this workshop is open and can be accessed on the left side of this page until the 8th of November.


10:00 Registration and coffee

10:30 Key Messages from the Study – Andrew Ruck, Managing Partner and Co-founder of Synsana

11:00 UK Digital Health and Care Systems:

11:00 England – Martin Riley*, Managing Director Medway Community Healthcare
11:30 Scotland – Andrew Ruck, Managing Partner and Co-founder of Synsana
11:50 Wales – Leo Lewis*, International Lead at the Bevan Commission, Wales
12:10 Northern Ireland – Des o'Loan*, Senior eHealth leader in Northern Ireland’s Health & Social Care

12:30 Lunch break

13:30 Compliance with UK Digital Health and Care 
Regulations, guidelines and best practice – Petra Wilson*, Head and CEO of Connected Health Partners

14:15 UK Market Entry:

14:15 What Vitalhub seeks from its SME partners – Lisa Riley*, Vice President of Strategy & Sales and Deputy CEO of VitalHub UK
14:45 How MYSPHERA tackled UK market entry – Salvador Vera*, CEO of MYSPHERA

15:15 Answering your questions and networking

Speakers whose names are marked with an asterisk (*) will be joining the workshop remotely.

Please note that the program is subject to changes.