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Online 30.4.2024

Team Finland Food Sector China Market Update & Regulatory Compliance Training

Date: Tuesday 30 April, 2024 at 9:00-11:00 (EEST)


Venue: MS Teams


You may send your questions and comments in advance to kiina (at)


The language of the event is English and Finnish.

Register by 25 April

Further information

Ms. Jianing Lu
Senior advisor, Business Finland (at)

Team Finland China is inviting you to a webinar aimed to unlock the potential of the Chinese food and market in 2024 on Tuesday 30 April. This session includes exploration of market dynamics, opportunities, and essential regulatory compliance as well as effective 

Webinar also includes the promising and potential growth areas within the Chinese E-commerce market, with a focus on Finland Pavilion on Since entering the Chinese market has never been as easy as through the Finland Pavilion on

Manufacturers of food products exported to China need to undergo registration through the China Imported Food Enterprise Registration system CIFER. The Finnish Food Authority will take manufacturers through this process and other requirements. The FFA will also discuss added regulatory requirements for export of health food and feeds, such as SAMR and MARA registrations, and the new registration system for feed. If your product cannot yet be exported to China, your company can apply to have a market access process initiated by the Finnish Food Authority.


  • 9:00-9:35 Outlook for trade in food and feed in China in 2024 and market opportunities in China (Anna-Stiina Antola, Counsellor for Agriculture, Food and Veterinary Affairs, Embassy of Finland, Beijing)
  • 9:35-9:50 Effective tool to China: The Finland Pavilion on (Jianing Lu, Senior Advisor, Food industry Lead, Business Finland China)
  • 9:50-10:45 GACC CIFER registration training by Finnish Food Authority (Julia Liu, Senior Specialist, Export Section-Finnish Food Authority/ Ruokavirasto)
  • 10:45-11:00 Q&A (All speakers & Annika Suokorpi, Senior Specialist, Export Section - Finnish Food Authority/Ruokavirasto) 

If your are interested in 1to1 meeting(s) with either Finnish Food Authority on the use of CIFER or Business Finland on China market you may contact kiina (at) or Ms. Jianing Lu. These meetings will be held after the webinar on a first come first serve basis.