Business Finland, together with the Embassy of Brazil in Helsinki, ApexBrasil, Business Helsinki, and ABVCAP, invites you to an informative webinar introducing Scale Up in Brazil, a program tailored to help Finnish startups and scale-ups succeed in the Brazilian market.
About the program
Scale Up in Brazil is a soft-landing initiative that helps Finnish startups and scale-ups establish a successful presence in Brazil and is free of charge for participants. Offered by ApexBrasil, the Brazilian government’s trade and investment promotion agency, together with ABVCAP, the Brazilian Private Equity and Venture Capital Association, the program supports startups and scale-ups from Finland, Israel, Japan, and Singapore, all ranked among the top countries in the Global Innovation Index, in setting up operations in Brazil. It equips international tech companies with essential tools and methodologies to navigate the Brazilian business environment, providing guidance in strategic planning. A key component of the initiative is the business development support offered by ApexBrasil, which helps participating companies connect with potential partners, clients, and investors in the local market.
Launched in 2019 by ABVCAP, ApexBrasil, and Israel Trade & Investment, the program is now in its fifth edition. To date, it has accelerated 66 companies, with 13 successfully establishing operations in Brazil.
Agenda:
15:00 – Welcome Remarks by Embassy of Brazil in Helsinki – Lillian Pinho
15:05 – International Program Business Helsinki – Lauri Määttänen
15:10 – Remarks by Business Finland – João Ratton
15:15 – ScaleUp inBrazil Presentation – Felipe Verillo
15:45 – Success story: expanding to Brazil
15:50 – Q&A
16:00 – Ending
Who should attend?
The webinar is designed for entrepreneurs with startups and scale-ups ready to expand internationally, together with investors and stakeholders in the Finnish innovation ecosystem who are interested in opportunities in Brazil.
Join us to gain exclusive insights, learn about resources to support your market entry, and discover the opportunities awaiting your business in Brazil. We look forward to having you with us!
The access link for the online event will be shared with you via email as the event date approaches.
