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Webinar 8.12.2022

A Deep Dive on D2C & Digital in the UK

Thursday, December 8th at 11:00-12:30 EET
The event will be held online via Microsoft Teams.

Registration ends on Wednesday, 7th of December, at 14:00 EET



Further information

Roosa Korkala
Advisor, Business Finland UK
e-mail: roosa.korkala (at) 


Sannamari Stern
Senior Advisor, Business Finland UK
e-mail: sannamari.stern (at)

A Deep Dive on D2C & Digital in the UK with Daphne Tideman & Tim Richardson.

Business Finland together with Experience Commerce Finland program and Fern Studios present a morning with two of the UK’s leading digital and growth experts, Daphne Tideman and Tim Richardson. Daphne and Tim will unpack the UK’s digital and D2C market from three angles; what’s going on in the UK now, how to acquire and retain UK customers and predictions for 2023. The session will be split into these three topics with a Q&A session after each stage.

To whom?

The event will be relevant to both Finnish retail technology providers and D2C brands. 

Speaker profiles 

Tim Richardson
Tim is the founder of Fern Studios – a consultancy that focuses on helping digital agencies with their internal growth, sales and client management strategy. Before that, he was a founding member of We Make Websites, a Shopify Plus agency acquired by the Born Group in 2021. In his spare time, he hosts the Your Basket Is Empty podcast and newsletter and does a little angel investing. 

Daphne Tideman
Daphne started out as the 1st employee for RockBoost, a growth hacking agency. After consulting various startups and corporations for over five years (and helping RockBoost grow to 25 employees) she wrote a book about Growing Happy Clients. Then she moved to the brand side where she helped Braincare startup Heights, over 10x their subscriber base in 18 months. Now Daphne helps the best eco-friendly & wellness D2C startups grow faster.


Daphne & Tim Introductions

Part 1: What’s going on in the UK D2C market now?

Part 2: How to acquire and retain UK customers?

Part 3: Predictions for 2023