Finally no Teams, but a real face to face kick off event! Join Food from Finland team on August 30th in Team Finland House in Ruoholahti.
There are four things in common with the strongest brands in the times of uncertainty: the ability to understand and forecast consumer behavior, the ability to create meaningful concepts based on that customer insight, the ability to meet customers consistently across all channels, and the ability to build own organization and culture to support goals. By focusing on these actions and encounters, you can empower your brand and become one of the future success stories.
This year we are happy to have our colleagues from global network with us (from Austria/Germany, France, India, Japan, Latin America, South Africa and Vietnam) and you will have opportunity to discuss with them.
Program
10:00-12:00
- Welcoming Words by Esa Wrang, Head of Food from Finland program
- Opening Words by Minister Antti Kurvinen, Ministry of Agriculture and Forestry of Finland (video)
- Keynote Speech: Kuudes Helsinki, How to empower your brand and succeed in the times of uncertainty, Jari Danielsson, CEO
- Elintarvikkeiden tuotanto- vienti ja markkinapotentiaaliselvitys, Csaba Jansik, erikoistutkija, Luonnonvarakeskus
- Food from Finland Fall 2022 Activities, Annaleena Soult, Network Lead, Business Finland
- Company case Virtasalmen Viljatuote
- Q&A
12:00-13:00
- Lunch & Networking
- Chat with Business Finland Global Network Experts
Austria/Germany
- Lili Lehtovuori
China
- Marko Tiesmäki
France
- Oonagh Allas-Murphy
India
- Sonali Kapur
- Jukka Holappa
Indonesia
- Priscy Tanumihardja
Japan
- Masahiro Kimura
Kenya
- Susan Kaparo
Latin America
- Natalia Araujo (Brazil)
- Mikko Salonen (Mexico, Caribbean)
- Tomás Pacheco (Chile)
- Nicolas Vassallo (Andean Region)
South Africa
- Jenni Kiilholma
South Korea
- Gloria Choi
Switzerland and Liechtenstein
- Philipp Jordi
Vietnam
- Truc Doan
13:00
Event Ends
Event moderated by Lili Lehtovuori, Business Finland
Welcome!
