Skip to content


Webinar 5.10.2022

Nordic Food US: Enter the US Spirit and Wine Market

Time: October 5, 2022 17:00 EET
Place: Webinar

More Information and to Register

More Information


Sari Paavilainen, Business Finland, Finland
sari.paavilainen (at)


Elina Fahlgren, Business Finland, USA
elina.fahlgren (at)

Entering the U.S. market can seem overwhelming, especially in the food and beverage industry. Mapping out the different players, understanding the cost structure and preparing for the unexpected can get complicated.

Food from Finland (Business Finland), Try Swedish (Business Sweden) and Business Iceland are organizing joint webinars during 2022 for Nordic food and beverage companies interested in the U.S. market, to provide Nordic companies with useful and practical insight into the market.

Enter the US Spirit and Wine Market

The US alcoholic beverage market is the second largest market in the world after China, and it was valued at 237 billion USD in 2022 with over 30 billion liters in volume sold. It is a growing market with a CAGR of 4%. Do you want to find out more about the market opportunity and how to strategically access it as a Nordic brand? Join us for a conversation on how to enter the US spirit and wine market.

This webinar will cover:

  • US spirit and wine market trends and opportunities
  • Distribution channels
  • Importing and regulation for US alcohol brands
  • Marketing strategies

After the webinar companies will be able to apply for a 30 minutes coaching session.